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8 Reasons Why You Must Have A Responsive Website

You have been encouraged to build a responsive website for your business and you are finally considering it, good decision. However, before you go on to your website designer, you ought to understand why you simply must insist for the perfectly functioning website design

Competitive Advantage

With more and more businesses joining the internet platform, you need a website that attracts all potential clients. Your site must be mobile-ready.

Responsive Website=Proper Visuals Across All Devises

A responsive website is meant to look the same on any device, regardless of screen size. An individual may therefore see a website on a desktop computer and then on a mobile or tablet device with the same experience.

More Visits

To avoid cropping or making photos and text difficult to read, your website is sized correctly when viewed on smaller screens. Mobile responsive design is critical for optimizing your site’s conversion rate of visits to quality leads.

Increased Mobile Usage

With the clear shift toward more mobile usage, it’s surprising that many businesses have yet to make their websites responsive. Online behavioral data demonstrate that consumers are utilizing portable devices for more than casual social media surfing; they are also conducting research and making purchases.  Your website must be flexible to each user’s screen size to guarantee that essential information and material are displayed consistently.Bear in mind that your website is frequently the first point of contact for customers; ensure that your site instills confidence and trust from the start.

If your website is not responsive, your prospects will go on to other suppliers with responsive websites. This is why you need one.

Search Engine Optimization 

With over 60% of Google searches being done on mobile, your website must be noticed. Google strives to offer its users the best search results and websites available. A responsive website design streamlines Google’s bot scanning of your website and content, increasing the chance of a better page ranking.

Loading Speed

Customers are impatient than ever. Thus, a one-second delay in loading time might result in a 7% decrease in conversions. Google recommends that a complete page load in less than two seconds on mobile devices.
Also, Google’s search algorithm has changed, so just because your site ranks well on a desktop search doesn’t mean it will rank well on a mobile search. This crisis arose from the fact that smartphone searches outnumber desktop searches. If you believe that search engine optimization (SEO) is critical, then your website should be responsive.

One Site Makes Management Easier 

Before responsive development became common practice, organizations would have 2 websites: the main site and a second mobile version site. This resulted in the management and updating of several versions – inefficiency!

Increased R.O.I

A responsive site adapts its layout and information to the viewer’s device. As a result, your company will only need to manage one website and update information once, saving expenses and boosting ROI.

The thing is, you want your audience to have a good user experience, and that is exactly what you offer with a responsive website. The fact is that it is no longer a question of whether or not to build a responsive website design, it is a must-have for the success of your business.

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Rachael W.

Rachael W.

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